On the left side. We can filter the keywords by specifying. For example. A certain brand or type of sole: semrush using google ads keyword planner now. Searching for the…

I write this post as a result of a comment from a student in a class I gave last week. The subject of the class was roughly what an entrepreneurial…

Dissent exists in any organization. However. To prevent them from growing and harming the organizational climate. It is necessary to invest in good conflict management . And this goes beyond…

Upcoming ad. 3. Facebook Stories video ads Like Instagram Stories. Facebook Stories also show ads. Viewers will see these video ads every so often as they scroll from one user’s…

If your product impresses. They are more likely to want it and even pay for it. When a product’s design is powerful and beautiful. Consumers won’t care too much about…

Would Have to Be Made Instantly. but If You Don’t. You Risk Some Modules Not Working Correctly. It May Be the Case That There Are Other Plugins That Are Better…

It’s no secret why athletes struggle in the transition to life after sports, but one of the most important elements is getting clarity and understanding on these five components. Because…

Many lawyers (myself included) have purchased a variety of domain names over the years. Some lawyers or firms want to own every available URL. They can find associated with their…

There is no denying the benefits of positive client testimonials for law firms. From helping to improve search rankings. Moreover, to building authority and a powerful reputation in your field.…

As we kick off another year, many in the legal industry are looking for ways to generate. More business and increase their firm’s brand penetration. One of the most cost-effective…

Websites have come a long way in the past five to ten years. In addition, and more “do it yourself” options exist than ever before. While the thought of building…

When we consider a law firm’s online presence and search engine optimization. Most of our minds immediately zone in on Google. We know that Google is the be-all, end-all in…

Just as with our legal work, when it comes to law firm content marketing, planning in advance improves the execution. Taking the time to research, map out. In addition, and…

All marketing efforts start at the same place: a logo. Logos are at the core of your law firm’s brand identity. As they are the first and most basic visual…

Professionals and businesses are now experiencing more opportunities to build their brands on LinkedIn. What does this mean for your law firm? When done correctly, your law firm’s LinkedIn Page…

There are many reasons why lawyers look for ways to contribute to their firm’s bottom line. By building their individual brands and bringing in more clients. Some lawyers are new…

While the Google search engine doesn’t share exactly how many searches are performed. It’s estimated that Google handles approximately 63,000 search queries every second. As Google has continued to grow…

British statesman Winston Churchill once wrote, “Those that fail to learn from history are doomed to repeat it. While this quote and its variations are usually invoked to discuss political…

Google Ads (formerly AdWords) have been at play in the marketing world since 2000. Since then, there have been a number of changes to both the online environment and in…

Perhaps you’ve heard of industry successes and considered AdWords? Or is your business already a user of AdWords? Either way, there are changes coming with enhanced AdWords Optimised Campaigns to make. It…

Bing Ads are a lot like Google Adwords, but they also offer some differences & advantages to benefit your customers or online SEM campaign. Here’s why… The one thing that…

Visual search is nothing new. In 2010, the Google Goggles app was launched. Allowing users to capture an image and use it to search the database for similar results. Pinterest…

One of the best things about being an entrepreneur is the people I get to meet. In addition, and the interesting opportunities that present themselves. There are only a few…

Lead generation is of the utmost importance for small businesses. You can achieve this simply by writing blogs that turn your site into a lead generating marketing machine. Here are…

Previously available in the US and across the ditch in Australia, has finally landed in New Zealand. A great opportunity for retailers and online merchants. Google Shopping is changing the…

Optimising and advertising your site on Google is an important way to gain traffic and visibility. But that’s just the beginning of an effective digital marketing campaign. Traffic doesn’t count…

It’s no secret that Google likes to keep the SEO world on its toes by constantly changing its algorithm. In order to keep their search rankings and index legitimate and…